Gayle Pekkola serves as Chief Marketing Officer for Pomeroy. She is responsible for the Company’s brand and messaging strategy, demand creation through traditional and digital marketing channels, sales enablement and communications.
Gayle is an accomplished marketing and communications leader with more than 25 years of experience helping organizations build brand presence, improve client experience, create pipeline, grow programs, and expand reach.
Recently, Gayle held the role of Vice President of Marketing and Communications for OnX Enterprise Solutions (now CBTS) where she restructured the marketing organization to drive a North American services-led strategy; led digital transformation initiatives that improved client experience and significantly increased lead conversions; and collaborated with the technical team to roll out a new services portfolio.
Additional roles include CMO for venture capital start up Nirvana Healthcare Ventures; Sr. Partner Marketing and Communications for venture development organization, JumpStart, Inc., and various leadership roles at MCSi (now MCPc).
Gayle has an MBA from Cleveland State University, a BA from The College of Wooster, and holds a Certified Digital Marketing Professional certificate from the Digital Marketing Institute.